French Fashion Culture

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In the world of major fashion weeks, one of the most famous and widely recognized is Paris Fashion Week. Paris, as the capital of France, is not only the political, economic, cultural, and commercial center of the country but also the birthplace of fashion elements. It is where the latest global fashion information and designs are unveiled.

This city, embodying both romance and style, not only provides a sense of reverence for professional designers but also imparts a mysterious allure to millions of people worldwide who are passionate about fashion and beauty. Today, let’s take a leisurely stroll along the Seine River and listen to the romantic French language narrate the rich and enduring fashion culture of France.


Fashion clothing have a long history and profound heritage in Paris. They are not just elements of style; they represent the lifeblood of this city. Many influential designer brands that have left a mark on the global fashion landscape were born here, such as Chanel, Louis Vuitton, Christian Dior, Hermès, and more. Paris Fashion Week truly embodies inclusivity and open-mindedness, thanks to the expansive and responsive French Fashion Federation.

Unlike demanding Japanese designers like Issey Miyake, Comme des Garçons, and Yohji Yamamoto to conform to a “French style” or turning them into highly commercialized entities like Ralph Lauren, the French Fashion Federation embraces designers from around the world. They welcome diverse fashion styles and allow designers to showcase their visions on this international platform. This approach not only helps designers realize their dreams but also showcases the Federation’s inclusive and accepting spirit to the world.


A perfect fashion show is more about resolutely and accurately conveying the brand’s image. The number of clothing orders is a minor concern compared to the substantial revenue generated for the company through perfume, cosmetics, accessories sales, and the relatively affordable basic items. This is the true mission of the short 20-minute show – to create a fashion dream for its admirers. While New York showcases business, Milan displays craftsmanship, and London exhibits boldness, only Paris showcases dreams.

Exactly, isn’t it the responsibility of designers? When they express their own vision of beauty, embracing diverse forms of beauty, it enriches our lives and transforms the world into a colorful and beautiful place. Transmitting beauty to others and receiving the beauty transmitted by others create a shared sense of beauty, fostering a harmonious world. In the process of creating a beautiful world, we communicate to the world just how much we love it.

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